It’s Wednesday 24th June 2009 and it’s kkomp.com’s first birthday today. It feels like I started this blog aeons ago, (Really, it does. It feels like I’ve been blogging for a number of years; yet it seems like only yesterday I had my 40th birthday.) and also only a few days ago too. In the year since this blog started I’ve made about 430 posts in 24 categories. – That’s not to mention the pages. My initial intention of enough content creation to place this blog on the blogosphere map has to all intents and purposes come to fruition, and some.

A year ago the world was facing the fact that we were in a global recession courtesy of the greedy international banking system. From what I hear lately, the UK appears to be pulling out of it: The economic growth report for March 2009 appears to indicate that GDP and growth returned to a positive figure in the case of UK. Although one leaf doesn’t make a summer; it appears that there are definite signs of a recovery on the way for Blighty.

- But; as some prominent bloggers have asked; where exactly is, or where exactly was, this massive economic downturn? More than not it appears to have been largely created within the minds of negatively-biased individuals by a media-led frenzy. The press will do anything to sell newspapers. A few businesses disappeared, true: That can and does even happen in times of economic prosperity though. Were there people claiming that the end of the world is nigh, that the commercial system as we knew it was going into meltdown? Of course there were: ‘Probably the same doom-mongers who did the same thing in the last recession, and the one before that too. – But the car-parks are still just as full at the shopping-malls as they always were, the traffic still flowed as per usual on the highways and byways, the world continued turning.

I accept that the world financial institutions made crazy speculative investments which lost them billions: perhaps they’ll now learn that putting spotty teenagers with a constant hangover and greedy out-of-control excuses for businesspeople in charge of the world monetary system is a definite recipe for its doom.

As we hopefully begin to emerge from this major economic turbulence we find that the world is still changing in our favour: By “our” I mean those of us who are building our world online. Social networking and global communication has, and will most likely continue to, cause the storm-clouds to depart and to build bridges of co-operation and opportunity for businesses globally. The remainder of the commercial entities will be forced to follow suit. Unfortunately for those of the old-school; opportunity and inter-corporate/interpersonal connectivity will continue to elude them, and they will fade away to be replaced by those who are operating under the new electronically-connected socio-commercial framework that has arisen from technological and societal advancement and the evolution of civilisation that has ensued as a result of that progress.

As I pointed out earlier, during the last year this blog has accrued around 430 posts, mainly of late technologically-orientated material dealing with basic practical and theoretical electronics and/or computer hardware and software, punctuated here and there by a news item or two which stood out to me, along with the odd mystical/Pagan-themed post.

Like a human child; this blog started without form, just a cell of an idea, fertilised and conceived a year ago on a whim, following a suggestion from someone who was already a blogger. Having no womb to mature within, it slowly took form in the wild, evolving with the mainly indirect assistance of a number of professionals who advised and directed with regard to its construction, renovation, changes, layout, and to a limited extent its content.

My naivety during the first couple of months of managing this blog was a little more prolific than I’d imagined it would be. I remember my first move as my brainchild came into existence was to announce on the social media channels, which I’d only recently become familiar with and had managed to pick up 1 or 2 followers, that I now have a blog: here’s the URL; please come visit. Well 1 or 2 people did visit, for about as long as it took to hit their back button on their browser.

I’d heard of people making fortunes on the internet; but somehow connected it with the dot com boom of the turn of the century, and regarded it as a thing of the past. Spring 2008 turned to Summer, my web 1.0 website at kustomkomputa.co.uk didn’t appear to be attracting much if any business, and I was starting to become extremely despondent. – Then a pro-blogger by the name of David Risley suggested I start a blog using WordPress. – Well what I was doing at the time wasn’t working; so in for a penny… Why the heck not?

I had been using Word 10 as an html editor to build kustomkomputa.com: It was difficult, cumbersome, and the resultant pages were full of so much unnecessary html that they took quite some time to load even with a broadband connection. Despite this I’d become used to Microsoft Word, and I even understood most of the crap html in it.

WordPress was a totally different kettle of fish though. I downloaded it, looked at the files and their contents, and screamed inside. .php – I’d never learned any php. .css – I had even less idea about css. Html: No problem; even Microsoft Word. – Especially Microsoft Word. Php and css, though, looked like Chinese to me.

By the time I’d installed WordPress on the server my head was so drenched in sweat I thought I’d just washed my hair! – But I’d done it. – And it didn’t work. Check: Had I done everything right? Yes. I’d triple checked everything before I started, and triple checked it again after every stage while I was doing it. having triple checked everything afterwards I eventually discovered that fasthosts.co.uk Windows servers were no good for running WordPress on. I’d specifically asked them beforehand: -

“Are your Windows servers able to run WordPress?”

Answer: “I don’t know. Nobody’s ever run WordPress from our servers before.”

- When pressed: “Well I can’t see any reason why it wouldn’t work on a Windows server. If you install it and it doesn’t work properly then we can always put you on a Linux server instead. The transfer won’t cost anything, our Linux servers cost exactly the same price to use as our Windows servers, and it’ll only take a few minutes to swap over.”

It didn’t work on their Windows server. – As promised they transferred me to a Linux server, and I installed WordPress again. This time it worked straight off and without problem.

Advice:

1) If using fasthosts.co.uk as your host for a self-hosted WordPress blog; always choose their Linux servers as your server.

     1a) Always use a Linux server wherever possible: Linux is a much better server platform than Windows.

2) Don’t use fasthosts.co.uk, unless you want to be wound up in red tape.

I hope you like reading; There’s more: -

To start with I didn’t really bother too much about presentation as far as the pages were concerned, which was my first mistake: After a false start earlier in June 2008, where it ended up that I took the entire blog down and restarted from scratch due to some kind of major problem. – I can’t remember what exactly, I downloaded and used a pre-built theme, threw up a Welcome page – almost literally by the previous look of it, and concentrated on turning out content.

I decided to break the mould of how most blogs were operating early on, by having a Welcome page initially, which visitors not linking from a link to an article would arrive at, rather than having the entire content of my posts appearing in chronological order on that initial page. Unfortunately the element that was missing was a contents listing, other than a table of the ten latest posts in the sidebar. This was a matter that wasn’t remedied until 2009, which was another major mistake I made. I agree that it would have been more sensible to attend to the matter earlier, but as things turned out it didn’t happen that way. We live and learn.

Although I’d written a number of papers over the past few years; I didn’t then classify myself as a writer, and maybe it showed. A few of my articles at the time were articles featuring content throughout that I’d created myself, but they were mainly seemingly less than quality content. In the main I concentrated upon relaying news items that I found to be of interest more than anything else.

Quite obviously, since there were an almost infinite number of alternative and better-known sources of the news that I was relaying; people stuck with what they knew, and other than a few visits sent by Google I didn’t get much traffic at all. Also, although I’d downloaded and installed the tools for search-engine-optimisation, I hadn’t configured them properly, (- As I actually wasn’t aware that they required further configuration in the early days, and I also didn’t know how to do it anyway, had I even been aware.) which didn’t help either.

During July 2008 I’d started to introduce advertising via advertisments that I’d created myself with links back to Clickbank. This however generated very little, if any, revenue.

By September 2008 I’d started to relay the news items whilst also including my personal take on them. Although this helped, it still didn’t have that much upwards-effect on my traffic figures. Despite having trained in electronics, as well as having a number of years of experience with computers, I felt at the time still very naive and vulnerable when it came to blogging, pretty much throughout 2008. Despite this though, I noticed that this blog was nevertheless ranked 5-million and-something-th at the time.

In October 2008, I think it was, I began to properly configure my SEO plugins, such as All-in-One-SEO-Pack, Google XML Sitemaps, etc. This did begin to have a positive effect, and the number of unique visitors began to increase somewhat. I also began utilising further free tips from David Risley, which also helped.

By December 2008 the blog was attracting a more realistic audience figure, and I set my attention upon the blog’s homepage, as well as the header and footer.php files, with the intention of tidying it up and making it look more attractive. Php still worried me, as although it was quite easy to understand, I was constantly having issues with the syntax of anything I wrote. Also most of what I wrote clashed with the style.css file of my theme. Although my effort eventually improved the page considerably, the resultant page was too crowded, not designed well, and the colour scheme failed to convey the theme of the blog. Many female readers liked it; but since the blog was attracting a mainly male, older, audience, I felt that it wasn’t a sensible option to allow things to continue that way.

I worked on and designed an entirely new home (Welcome) page, in addition the the header and footer, and implemented in during January and February 2009. I also edited and redesigned the theme to be more in tune with the central subject material of the blog.

Previous to this, although the subject matter had been mainly of a technical bent, I hadn’t really had a theme for the blog as such, nor had I used the blog’s design to clearly indicate the subject matter to my readers; which probably left some readers in somewhat of a quandary as to exactly what it was that I was trying to convey herein.

Also the footer, (footer.php) at one point during 2008 had a serious php error in it which caused a number of problems. These issues were rectified when I almost totally rewrote the header using a lot of html in addition to attending to the php already present – which was enhanced, and also in addition I repaired and enhanced the footer.

In doing so I introduced a header banner, which I enhanced over a number of weeks. I’ve since moved the RSS link into the header, and provided the mailing-list-subscription link high in the sidebar, above the fold, by writing its script into the sidebar.php file. I also introduced a contents page,clearly linked to from the header as well as the Welcome page.

A lot of the inspiration for the redesign came from Yaro Starak and Gideon Shalwick’s “Becomeablogger” course, which I bought into earlier this year, admittedly a little late. Whilst I haven’t yet implemented all of the suggestions within the course material by any means yet, it has nevertheless helped me out no end. The Becomeablogger course will be having its second run soon, and the enrolment window will be between 29th June and 3rd July 2009. As soon as the window opens I’ll be advertising it in the header of this blog, so if you’d like to join up you’ll have the opportunity to do so via this blog.

One of the biggest issues for me over this past year has been avoiding clutter, both in the sidebar and on the Welcome page. The sidebar is an area which I’ve particularly concentrated upon in this respect, along with its appearance, as the sidebar appears along with almost every page and post. My intention has been to not let it detract the reader’s attention overly from the main article. I hope I succeeded in that.

That’s summed up some of the main points of the blog’s evolution over the time since its creation. No doubt it will continue to evolve further with time; hopefully in a positive manner.

The Future

So what will I be doing on this blog in the future? For the immediate future nothing much is scheduled to change. I’ll be writing more free content fairly regularly, plus making the odd tweak to the theme perhaps. I’ll be adding further advertising of top-quality products from other bloggers and online businesspeople, plus also I will probably be writing more reviews of a number of them.

At some point I’m hoping to be adding podcasts to the mix – Maybe followed by video too. I don’t have a schedule for doing so planned out at this point, so I can’t be any more definite than that at this present moment.

A year has passed, and the blog is still up and running. I have the feeling that the following year will contain many profitable and beneficial additions; both for you the visitor as well as for me the blogger, plus any help in the form of people that I take on in the future.

That’s about it for this post then: A year older and wiser.

Enjoy the rest of the Summer if you live in the upper Northern hemisphere. If you live in the lower Southern hemisphere you can take heart in the fact that midwinter has passed. Wherever you are, enjoy the rest of the year, and don’t forget to return regularly to kkomp.com to see what’s new. If you happen to be in space or on another planet then enjoy the break, and if you aren’t part of the Human Race from Earth and you actually live on another planet then I invite you to make contact with the us Humans. – We’re a peculiar civilisation, but most of us still have some semblance of normality left I believe.

If you’re not on the mailing list then it would be a good idea to subscribe to it and get notified by email. You might also like to subscribe to the RSS feed for notification too.

Finally I invite comments/constructive criticisms/remarks… You know the drill.

This current economic downturn is, by its very nature, set to affect everyone; small or large. Apple are already finding that due to economic forecasts of future spending behaviour in light of the troubles, that their expensive products are in danger of pricing them out of the predicted market.

That’s not the only trouble on the horizon though:

Microsoft Chief Executive Steve Ballmer said on Tuesday 30th September that the global financial crisis will sap consumer and business spending, affecting all companies, including his own.

This fact is a problem from which nobody is immune. It’s an all-encompassing difficulty which everyone has to face: When consumers are spending less there’s less money in the economy due to that fact. If the revenue isn’t coming in from the customers then it doesn’t appear in anybody’s coffers by magic. When consumers spend less due to a lack of supply in the economy then consumer confidence starts to wane further; the knock-on effect of which is that analysts start to produce grim forecasts which have the effect of driving share prices down – Resulting in even less money within any given company. When this circle repeats often enough and begins to cascade, the money-markets start screaming “Recession”, following which share prices take another battering, and everyone from small startups to huge multinational conglomerates see their stock devalue to a fraction of its original worth. From that point it’s survival of the fittest as the economy begins to pick up again.

“Financial issues are going to affect both business spending and consumer spending, and particularly … spending by the financial services industry,” Continued Ballmer.

“We have a lot of business with the corporate sector as well as with the consumer sector and whatever happens economically will certainly effect itself on Microsoft,” he told the Reuters newsagency.

“On the other hand, when businesses have less money — they can borrow less money, they can spend less money — that can’t be good. When consumers feel the economic pinch, house prices come down. That can’t be good,” Ballmer said.

Could it be that investors have taken Ballmer’s remarks as an indication that Microsoft’s revenues could be hurt by the continuing financial crisis? Apparently some NASDAQ traders seem to think so.

Reading between the lines; Ballmer is ready for the recession that he is certain is coming. The economy is already collapsing, and any countermeasures taken at this point appear to only serve to delay the inevitable.

If this is the right way to see the situation; and it seems from the evidence available that it probably is, then rather than wasting resources in attempting to prolong the agony as George Bush seems to be attempting to do, it would seem to be a more sensible option to use those resources to cushion the fall and avoid as much damage as is possible when everything reaches its nadir.

To my mind Bush is attempting to delay the inevitable until he’s out of the way of the falling debris, by throwing money at the problem. When the big lumps hit the fan, a lot of it is going to end up as the responsibility of government to clear up.

How to cushion the economy?: When there’s no money around people aren’t going to want to spend much on anything as there won’t be much to spend in the first place. Business needs to make a profit still, though, to survive while the economy picks itself up again.

The answer would appear to be to cut prices. The knock-on effect of that would see a reduction of profits, due to both less revenue from the consumer sector as well as, quite probably, increased cost of raw materials. This could well cause companies to diversify their product lines and produce smaller and/or lower cost products from less resources.

The upshot of this may well be that the situation could force a further leap in technology with regard to manufacturing processes in order to accomplish this; which would have a positive effect on the economic implications of industrial manufacturing, as well as assisting the forward progression of technology as a whole.

In conclusion, then, it appears that there is unavoidably going to be a recession: Possibly a rather deep and dismal time ahead for all sectors. As the world emerges from it, however, I believe that things will get a lot better and the overall effect could quite probably be a developmentally positive one rather than a detrimental one.

What’s your opinion?

Due to slowing demand and bad economic forecasts, Apple’s shares have today been forced down to their lowest price since May 2007 at only $110. Morgan Stanley and RBC both downgraded their stock on the NASDAQ earlier today. (Monday 29th Sept.)

Being more specific about the reason for downgrading; firstly the Mac purchase intentions for desktops and laptops have suddenly moderated since August. Current and future growth trends in the PC market are related to those products with a price tag of less than $1000 – Which excludes all Apple products.

Basically greedy Steve Jobs (Jobsweh; the god of all things Apple.) has priced himself and his company out of the market in the face of an unexpected economic downturn: In the authors opinion it serves him right too: After all; a Mac is just a PC with an Apple logo on it and a high price tag.

…And the forecast isn’t good either for Apple; with the dodgy economy meaning less multiples for growth stocks – And that’s Apple included; so their drop in fortunes isn’t over yet by a long shot.

It may not be all doom and gloom though; as Apple is bringing out 2 ranges of new laptop within the following fortnight. If Jobsweh can control his overwhelming greed as the dollar-signs light up in his dark eyes and keep the price below $1000 then there might just be some hope on the horizon.

Jobsweh

So what do you think? Is Steve Jobs going to become a victim of his own greed? Suppose the new laptops have a price label greater than $1000; do you think that’ll put the final kiboshes on Apple?